{"id":132866,"date":"2023-09-28T09:06:10","date_gmt":"2023-09-28T08:06:10","guid":{"rendered":"https:\/\/www.pbctoday.co.uk\/news\/?p=132866"},"modified":"2023-10-24T11:38:11","modified_gmt":"2023-10-24T10:38:11","slug":"my-lead-locker-could-be-your-secret-weapon-for-home-improvement-leads","status":"publish","type":"post","link":"https:\/\/www.pbctoday.co.uk\/news\/planning-construction-news\/my-lead-locker-could-be-your-secret-weapon-for-home-improvement-leads\/132866\/","title":{"rendered":"Unlocking energy efficiency: Your guide to home improvement leads with My Lead Locker"},"content":{"rendered":"<h2>My Lead Locker has unlocked over \u00a380m in revenue for its clients seeking home improvement leads, connecting installers and marketing professionals<\/h2>\n<p>The UK&#8217;s first and functional lead exchange platform, My Lead Locker was created at the peak of covid lockdowns in 2020 as a means to help local home improvement businesses reach customers without the need for door-to-door canvassers.<\/p>\n<p>A simple idea to leverage technology, automation, social media and partnerships has scaled to enabling home improvement clients to generate over \u00a380m in revenue in 2022, a feat that even founder and CEO Chris McPhee couldn&#8217;t have predicted.<\/p>\n<h3>How does My Lead Locker provide comprehensive home improvement services?<\/h3>\n<p>The company focuses on the lead aggregation and call verification of 800+ daily enquiries with a specific focus on serving customers by anonymously listing their needs for help on their marketplace exchange.<\/p>\n<p>Installers of products such as renewables; solar PV, <a href=\"https:\/\/www.pbctoday.co.uk\/news\/energy-news\/heat-pumps-are-three-times-more-efficient-than-gas-boilers-only-18-of-engineers-know-how-to-install-them-studies-show\/122909\/\" target=\"_blank\" rel=\"noopener\">air source heat pumps<\/a>, electric vehicle charge points, boiler upgrades and various fabric insulation measures that are available for exclusive purchase can then connect with the client.<\/p>\n<h3>Benefits of using My Lead Locker include:<\/h3>\n<ul>\n<li>Marketing professionals can focus on marketing<\/li>\n<li>Customers can benefit from one single point of contact as leads are sold exclusively to one buyer<\/li>\n<li>Installers benefit from a reliable and steady supply of local work, allowing them to focus on the quality of each installation<\/li>\n<\/ul>\n<h3>Navigating the home improvement landscape<\/h3>\n<p>Social media is often plagued with scammers trying to take advantage of customers, as well as cowboy builders that waste your time.<\/p>\n<p>My Lead Locker brings together capable and professional marketing experts,\u00a0drowning out the ability for these fraudsters to run sustainable Google and\/or Facebook pay per click campaigns, while offering a free call verification service to all affiliates and double verification to lead buyers.<\/p>\n<h3>Sustainability and quality assurance<\/h3>\n<p>My Lead Locker prides itself on only working with ICO licenced business owners and\/or affiliates. All purchasing partners must be Trust Mark and PAS2035 accredited.<\/p>\n<p>Some additional accrediation is required dependent on certain measures, such as for MCs when purchasing Solar PV or ASHP leads.<\/p>\n<h3>For many companies, My Lead Locker was their &#8216;secret weapon&#8217;<\/h3>\n<p>At a time when many installation companies <a href=\"https:\/\/www.pbctoday.co.uk\/news\/planning-construction-news\/administrations-in-the-construction-industry-rise-22-2023\/130846\/\" target=\"_blank\" rel=\"noopener\">face insolvency<\/a>, My Lead Locker has been key to renewed success.<\/p>\n<p>Ryan, who works at SR1, an energy company obligation focused installer based in Sunderland, said, &#8220;My Lead Locker has been an absolute pleasure to work with and a bit of a secret weapon for us. It helped us to keep on our inhouse staff which was the urgent pressing issue at the time. They also helped to set us with a CRM that allowed our staff to work remotely, a service I know that the director will do at a very fair fixed cost. &#8221;<\/p>\n<h3>Staying ahead with emerging technologies<\/h3>\n<p>It&#8217;s not just about &#8216;social media&#8217; for business. My Lead Locker deploys an <a href=\"https:\/\/www.pbctoday.co.uk\/news\/digital-construction-news\/construction-technology-news\/unleashing-the-potential-of-artificial-intelligence-in-construction\/132099\/\" target=\"_blank\" rel=\"noopener\">industry-specific AI Bot that requires zero staffing<\/a> and identifies high intent customers UK-wide, which are then call-verified by a real human prior to listing.<\/p>\n<p>By cross referencing the customer inputs with the current Energy Performance Certificate (if present), our agents weed out non-viable customers and increase conversions for buyers a privilege they can afford due to the large volumes of customer enquiries across all 23 products.<\/p>\n<h3>Boost your home improvement leads today <img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-132877 size-medium\" src=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2023\/09\/my-lead-locker-logo-4-e1695807696709-300x300.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2023\/09\/my-lead-locker-logo-4-e1695807696709-300x300.jpg 300w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2023\/09\/my-lead-locker-logo-4-e1695807696709-150x150.jpg 150w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2023\/09\/my-lead-locker-logo-4-e1695807696709-418x420.jpg 418w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2023\/09\/my-lead-locker-logo-4-e1695807696709.jpg 487w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/h3>\n<p>Blending technology, partnerships and automation to become the most trusted home improvements lead aggregation marketplace in the UK, My Lead Locker have also secured <a href=\"https:\/\/www.londonbuildexpo.com\/sponsors\" target=\"_blank\" rel=\"noopener\">headline sponsorship<\/a> of the prestigious London Build Expo 2023.<\/p>\n<p>To check the range of private residential home improvement customers available for purchase, visit<a href=\"https:\/\/www.myleadlocker.co.uk\/all-atp-leads\" target=\"_blank\" rel=\"noopener\"> the interactive live map<\/a> on their website.<\/p>\n<p>To review the work available as part of the ECO schemes(including HHCRO\/LAflex\/LAD\/HUG\/BUS\/GBIS) you can do so here: <a href=\"https:\/\/www.myleadlocker.co.uk\/eco-leads\" target=\"_blank\" rel=\"noopener\">https:\/\/www.myleadlocker.co.uk\/eco-leads<\/a><\/p>\n<div class=\"mk-custom-module-container\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>My Lead Locker has unlocked over \u00a380m in revenue for its clients seeking home improvement leads, connecting installers and marketing professionals.<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[304],"tags":[676,464,430,172727,431,639],"stakeholder_rel_tag":[172798],"contributor_rel_tag":[],"class_list":["post-132866","post","type-post","status-publish","format-standard","category-planning-construction-news","tag-construction","tag-contributor-profile","tag-energy-efficiency","tag-featured","tag-plant-equipment-supplies","tag-procurement","stakeholder_rel_tag-my-lead-locker-ltd"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>My Lead Locker: a &#039;secret weapon&#039; for home improvement leads<\/title>\n<meta name=\"description\" content=\"My Lead Locker has unlocked over \u00a380m in revenue for its home improvement clients, connecting installer leads and marketing professionals\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pbctoday.co.uk\/news\/planning-construction-news\/my-lead-locker-could-be-your-secret-weapon-for-home-improvement-leads\/132866\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unlocking energy efficiency: Your guide to home improvement leads with My Lead Locker\" \/>\n<meta property=\"og:description\" content=\"My Lead Locker has unlocked over \u00a380m in revenue for its home improvement clients, connecting installer leads and marketing professionals\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pbctoday.co.uk\/news\/planning-construction-news\/my-lead-locker-could-be-your-secret-weapon-for-home-improvement-leads\/132866\/\" \/>\n<meta property=\"og:site_name\" content=\"Planning, Building &amp; 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