{"id":148587,"date":"2025-02-17T15:54:02","date_gmt":"2025-02-17T15:54:02","guid":{"rendered":"https:\/\/www.pbctoday.co.uk\/news\/?p=148587"},"modified":"2025-02-17T15:55:05","modified_gmt":"2025-02-17T15:55:05","slug":"video-shaping-the-future-of-safety-at-the-rsma-annual-conference-dinner-2025","status":"publish","type":"post","link":"https:\/\/www.pbctoday.co.uk\/news\/planning-construction-news\/video-shaping-the-future-of-safety-at-the-rsma-annual-conference-dinner-2025\/148587\/","title":{"rendered":"[VIDEO] Shaping the future of safety at the RSMA Annual Conference &#038; Dinner 2025"},"content":{"rendered":"<h2>Discover insights and highlights from the talks at RSMA Annual Conference &amp; Dinner 2025 in Kenilworth<\/h2>\n<p>Collaboration, decarbonisation, inclusivity, asset management, and digital transformation were all on the agenda at the recent <a href=\"https:\/\/www.rsma.co.uk\/events\/rsma-annual-conference-dinner\/\" target=\"_blank\" rel=\"noopener\">RSMA Conference &amp; Dinner<\/a>.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/twi4suWrJrI?si=Cl7ep_IEU81GaD6j\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>On the back of their recent <a href=\"https:\/\/re-flow.co.uk\/news\/re-flow-officially-endorsed-by-rsma-to-deliver-safer-roads\" target=\"_blank\" rel=\"noopener\">endorsement<\/a>, Re-flow were delighted to attend the conference on 6 February. This event offered the perfect opportunity to meet with major stakeholders, safety prac titioners, asset managers and contractors to help \u2018shape the future\u2019 of the UK road marking industry.<\/p>\n<h3>RSMA Annual Conference &amp; Dinner 2025 talks covered a wide variety of topics<\/h3>\n<p>The day started with a state of the nation message from Jo White, research, development &amp; innovation director at National Highways who looked to the year ahead and touched on new policies and the work being carried out by her research team.<\/p>\n<figure id=\"attachment_148608\" aria-describedby=\"caption-attachment-148608\" style=\"width: 696px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-148608 size-large\" src=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-1024x473.jpg\" alt=\"\" width=\"696\" height=\"321\" srcset=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-1024x473.jpg 1024w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-300x139.jpg 300w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-768x355.jpg 768w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-1536x710.jpg 1536w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-2048x946.jpg 2048w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-909x420.jpg 909w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-696x322.jpg 696w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-1068x493.jpg 1068w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-1920x887.jpg 1920w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-610x282.jpg 610w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-1-scaled.jpg 2000w\" sizes=\"auto, (max-width: 696px) 100vw, 696px\" \/><figcaption id=\"caption-attachment-148608\" class=\"wp-caption-text\">Image courtesy of Re-flow<\/figcaption><\/figure>\n<p>Other notable talks included Emily See, highways market director at Amey Consulting, who spoke about local authorities&#8217; approach to asset management. The talk explored how highways inspections didn\u2019t include road markings and usually focused on carriageways, neglecting them as an important safety feature.<\/p>\n<p>Emily encouraged us to consider all assets when inspecting roads and how maintaining them would lead to better road conditions. As a use case Dorset County Council explained how they used technology to better understand road marking conditions based on need and potential risk. Using data from a retro-reflectivity survey, line marking visibility data gathered using an AI-aided system and STATS19 collision data they could analyse each road and see where there was a high risk to safety.<\/p>\n<p>Through this technology they identified \u00a3400k of road marking improvements and used the case study to secure the additional \u00a3200k needed to complete the necessary work.<\/p>\n<p>Jon Munslow, local authority consultant gave a talk on Strategic View on Road Marking Resilience exploring how we meet net zero targets through low carbon solutions including:<\/p>\n<ul>\n<li>Plant based resins<\/li>\n<li>Recycled plastics<\/li>\n<li>Industrial by products<\/li>\n<li>Geo polymers<\/li>\n<li>Solar power<\/li>\n<li>Thermochromic<\/li>\n<li>Carbon capturing<\/li>\n<\/ul>\n<p>Greg Clark, managing director of <a href=\"https:\/\/re-flow.co.uk\/case-studies\/qms\" target=\"_blank\" rel=\"noopener\">QMS<\/a>, delivered a thought-provoking talk titled, \u2018<strong>Temporary traffic management guidance: embracing change\u2019<\/strong>. He presented guidance, in partnership with the RSMA, on implementing effective temporary traffic management measures in road marking to protect the safety of the public and the workforce.<\/p>\n<p>Greg shared QMS as a case study where they been training their operatives on temporary traffic management measures on rural Devon roads. He encouraged embracing change and improving worksite safety for the road marking sector.<\/p>\n<figure id=\"attachment_148609\" aria-describedby=\"caption-attachment-148609\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-148609 size-full\" src=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-2.jpg\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-2.jpg 800w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-2-300x169.jpg 300w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-2-768x432.jpg 768w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-2-747x420.jpg 747w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-2-696x392.jpg 696w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-2-610x343.jpg 610w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-148609\" class=\"wp-caption-text\">Image courtesy of Re-flow<\/figcaption><\/figure>\n<h3>Demystifying digitalisation<\/h3>\n<p>Rob Shearing, chief executive of the RSMA, promoted this year\u2019s show as an opportunity to demystify digitisation \u2013 to provide clarity about the process of adopting software solutions like field management for companies who haven\u2019t yet taken the leap.<\/p>\n<p>Continuing on the theme of safety Ashley Wing, Re-flow CMO, and Julie Davidson, head of QSHE at Jointline, collaborated with the talk, \u2018<strong>Navigating the road ahead: driving change in field operations<\/strong>\u2019.<\/p>\n<p>The presentation offered important insights on the benefits of field management software including:<\/p>\n<ul>\n<li><strong>Software adding a layer of safety protection<\/strong><br \/>\nJulie explained the &#8216;Swiss Cheese&#8217; theory of accident causation, which illustrates how safety prevention works in layers. Each layer of protection \u2013 training, PPE, equipment checks \u2013 contributes to a solid safety system, but each also has its own \u2018holes\u2019, or areas of risk. Accidents occur when these holes align, creating a chain of failures. Implementing digital field management adds multiple extra layers of protection and \u2018narrows\u2019 these holes, vastly reducing the chances of those failures lining up.<\/li>\n<li><strong>Digital systems enhancing compliance <\/strong><br \/>\nImplementing digital field management systems enables businesses to capture <a href=\"https:\/\/re-flow.co.uk\/product\/features\/live-user-tracking\" target=\"_blank\" rel=\"noopener\">real-time data<\/a>, facilitating robust analysis. It makes it easier for QC teams and other managers to quickly identify those patterns that might signal early compliance issues before they escalate.<\/li>\n<li><a href=\"https:\/\/re-flow.co.uk\/news\/fighting-fatigue-the-working-time-directive-and-re-flow\" target=\"_blank\" rel=\"noopener\"><strong>Fatigue tracking<\/strong><\/a><strong> providing proactive safety management<\/strong><br \/>\nDigital systems can automatically flag and halt potential safety concerns, such as employees exceeding <a href=\"https:\/\/www.pbctoday.co.uk\/news\/digital-construction-news\/construction-software-news\/fighting-fatigue-the-working-time-directive-and-re-flow\/148078\/\" target=\"_blank\" rel=\"noopener\">Working Time Directive<\/a> The software automatically stops these operatives from being scheduled, or alerts the person in charge of scheduling, enabling timely interventions to prevent fatigue-related incidents.<\/li>\n<li><strong>Reduction of human error<\/strong><br \/>\nDigital systems reduce human error by providing other safeguards like qualification checks, thereby <a href=\"https:\/\/re-flow.co.uk\/news\/how-re-flow-boosts-health-and-safety-and-compliance-mitigation-speed-and-improved-standards\" target=\"_blank\" rel=\"noopener\">strengthening compliance<\/a> and decreasing the chances of system failures leading to accidents.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-148610 size-full\" src=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-3.png\" alt=\"\" width=\"669\" height=\"468\" srcset=\"https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-3.png 669w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-3-300x210.png 300w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-3-600x420.png 600w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-3-100x70.png 100w, https:\/\/www.pbctoday.co.uk\/news\/wp-content\/uploads\/2025\/02\/RSMA-Recap-2025-Image-3-610x427.png 610w\" sizes=\"auto, (max-width: 669px) 100vw, 669px\" \/><\/p>\n<p>In his part of the collaboration, Ashley Wing emphasised the transformative impact of digital workflow management systems, and provided everyone in attendance with a digital implementation checklist \u2013 a framework for companies to consider for a successful digital implementation.<\/p>\n<p>Overall, the show was full of interesting forward-looking takes on the future of road marking.<\/p>\n<p><a href=\"https:\/\/re-flow.co.uk\/digital-implementation-checklist?utm_source=PBC+Today&amp;utm_medium=article_RSMA+Annual+Conference+%26+Dinner+2025&amp;utm_campaign=RSMA+Annual+Conference+%26+Dinner+2025_pbc+today&amp;utm_id=RSMA+Annual+Conference+%26+Dinner+2025\" target=\"_blank\" rel=\"noopener\"><strong>Download the digital implementation checklist.<\/strong><\/a><\/p>\n<div class=\"mk-custom-module-container\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Discover insights and highlights from the talks at RSMA Annual Conference &#038; Dinner 2025 in Kenilworth. <\/p>\n","protected":false},"author":25,"featured_media":148611,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[304],"tags":[464,94656,172727,806],"stakeholder_rel_tag":[172506],"contributor_rel_tag":[],"class_list":{"0":"post-148587","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-planning-construction-news","8":"tag-contributor-profile","9":"tag-digital","10":"tag-featured","11":"tag-road-improvements","12":"stakeholder_rel_tag-re-flow"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>[VIDEO] Shaping the future of safety at the RSMA Annual Conference &amp; 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