{"id":158099,"date":"2026-01-06T08:00:33","date_gmt":"2026-01-06T08:00:33","guid":{"rendered":"https:\/\/www.pbctoday.co.uk\/news\/?p=158099"},"modified":"2026-01-05T13:55:33","modified_gmt":"2026-01-05T13:55:33","slug":"accessibility-by-design-what-construction-can-learn-from-film","status":"publish","type":"post","link":"https:\/\/www.pbctoday.co.uk\/news\/planning-construction-news\/accessibility-by-design-what-construction-can-learn-from-film\/158099\/","title":{"rendered":"Accessibility by design: What construction can learn from film"},"content":{"rendered":"<h2>Ian Streets, NRAC consultant at <a href=\"https:\/\/aboutaccess.co.uk\/\" target=\"_blank\" rel=\"noopener\">About Access<\/a>, reflects on how short films about disability and inclusion challenge the way buildings, infrastructure and public spaces are designed. By turning accessibility on its head, he highlights why inclusive design is not an add-on, but a fundamental consideration for today\u2019s built environment<\/h2>\n<p>If you\u2019ve emerged from the festive season having watched your fill of repeats and remakes on TV, apologies for adding to the list now. A one-minute film grabbed my attention on social media for the way in which it turns the tables in terms of accessibility issues.<\/p>\n<p>Imagine if the world really was designed around the needs of people who have impairments, to the point where it discriminated against everybody else. How much more difficult would it become for non-disabled people? The video by The Ad People gives you an idea of the challenges that might result.<\/p>\n<h3>A look back: Revisiting <em data-start=\"296\" data-end=\"302\">Talk<\/em> and the Disability Discrimination Act<\/h3>\n<p>It also took me back 20 years to \u201cTalk\u201d, a film released by the Disability Rights Commission in December 2020 and ripe for a remake \u2013 subject to budget \u2013 to bring things up to date.<\/p>\n<p>With a simple strapline, \u201cthe world is harder when it\u2019s not designed for you\u201d, the Ad People\u2019s film puts non-disabled people in the minority.<\/p>\n<p>It presents a series of scenarios, each only a few seconds long, to show wheelchair users hampering pedestrians in the street, a customer in a bank bamboozled by the teller\u2019s ability to communicate only using sign language, and someone picking up a book full of blank pages and therefore finding it impossible to read. Google it, and think about how easy it could be to <a href=\"https:\/\/www.pbctoday.co.uk\/news\/planning-construction-news\/from-movie-sets-medical-sites-access-everywhere\/155733\/\" target=\"_blank\" rel=\"noopener\">make each situation more accessible to all.<\/a><\/p>\n<p>The Disability Rights Commission was replaced by the Equality and Human Rights Commission in 2007, but Talk, which squeezes any number of business, community and social aspects of accessibility into less than 11 minutes, can still be viewed online, and it seems there are also DVDs available.<\/p>\n<p>In summary, Talk takes place around a high-powered board meeting where suited, male executives are reminded by the blonde, female secretary of the need to discuss the Disability Discrimination Act. There isn\u2019t time, so they agree to resume two days later.<\/p>\n<p>The film focuses on Robert, a young go-getter who reveals to the \u201csecretary\u201d that he has an interview the following day for a new job. He goes home to prepare and, aided by copious amounts of whisky, falls asleep at his desk.<\/p>\n<p>His computer is still on and takes him to a world which is very different. He can\u2019t communicate with people in the street because they only use sign language. He can\u2019t get a taxi, nor can he find his way into the building for his interview.<\/p>\n<p>The lift attendant and receptionist \u2013 who are both disabled \u2013 are patronising and impatient. It\u2019s the same with the interview panel, which includes a man who is visually impaired, another man who has cerebral palsy, and a woman who uses a wheelchair.<\/p>\n<p>It&#8217;s clear that the only reason Robert doesn\u2019t get the job is that he\u2019s non-disabled. The discrimination becomes deeper when he\u2019s told the bus home is only for wheelchair users.<\/p>\n<p>He seeks consolation from a night on the town and goes to a restaurant where the staff can\u2019t find his reservation until he points it out himself. There are stares and snide comments as Robert is led to a table next to the main door to the kitchen. Then on to a nightclub, where people tell him how brave he is to be enjoying a social life as a non-disabled person. And then leading the discussion as the board meeting resumes the next day.<\/p>\n<p>Talk is about attitudes towards disability and the infrastructure and policies needed to support accessibility.<\/p>\n<p>It\u2019s interesting that the item about the Disability Discrimination Act \u2013 which was replaced by the Equality Act in 2010 \u2013 wasn\u2019t even on the main agenda and was clearly seen as an interference when it was raised by the only woman in the room.<\/p>\n<p>Asked by the chair of the board what they should do about it, Robert pauses for thought and replies: \u201cWe do whatever the law requires us to do. Hearing aids, ramps, I don\u2019t know. Just keep the costs down.<\/p>\n<p>\u201cDon\u2019t get me wrong \u2013 my cousin\u2019s disabled. I know what it\u2019s like for them. But it\u2019s crazy to spend more than we have to. I mean, do we even have any disabled people working here?\u201d<\/p>\n<p>And a colleague contributes: \u201cThose ramps make damn good PR!\u201d<\/p>\n<h3>Designing for everyone \u2013 now and in the future<\/h3>\n<p>Yes, Talk is superficial, even trite, but in a short space of time, it highlights in very simple terms issues which remain relevant even now. It certainly struck a chord with me 20 years ago, as the more recent clips on social media have with others.<\/p>\n<p>A modern remake could do much more. For example, Talk doesn\u2019t pick up on the issues facing people who have multiple impairments. Also, the definition of disability hasn\u2019t altered, but there are other conditions which are now recognised as being disabling, with awareness of the need for further adjustments not always keeping pace.<\/p>\n<p>A really ambitious remake might be to feature attitudes to accessibility through the ages. Past, present and future. I wonder if David Tennant is busy at the moment.<\/p>\n<div class=\"mk-custom-module-container\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>In this reflective piece, Ian Streets, NRAC Consultant, About Access, explores how powerful short films can challenge attitudes to disability by turning the accessibility conversation on its head. Drawing on past and present examples, he considers why the message that \u201cthe world is harder when it\u2019s not designed for you\u201d still resonates today.<\/p>\n","protected":false},"author":17,"featured_media":158100,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[304],"tags":[580,172727],"stakeholder_rel_tag":[172362],"contributor_rel_tag":[],"class_list":{"0":"post-158099","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-planning-construction-news","8":"tag-accessible-environments","9":"tag-featured","10":"stakeholder_rel_tag-about-access"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Accessibility by design: What construction can learn from film | Planning, Building &amp; 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