When it comes to construction marketing, we often assume decisions are made based on logic, specification, and performance data. And to some extent, they are. But beneath that technical surface lies something far more powerful: human bias.
The latest government figures of company insolvencies show the construction sector constitutes the highest number of insolvencies over the last twelve months.
Unite the Union, representing over 1,500 construction workers across 34 contractors at the Sellafield nuclear site in Cumbria, has confirmed a wave of industrial action amid disputes over pay and allowances.
The latest HBF women in construction programme is ready to launch in November, with the highest levels of employer support seen since its inception in 2023.
In 2025, the UK construction sector confronts an escalating talent crisis. With many experienced tradespeople approaching retirement and fewer apprentices entering the workforce, firms are scrambling to maintain delivery rates amid ambitious housing targets.
The Royal Town Planning Institute (RTPI) has written to Housing Minister Matthew Pennycook MP to warn that new age restrictions on Level 7 apprenticeship funding will severely damage the pipeline of qualified planners.
David Barnes, head of policy and public affairs at the Chartered Institute of Building, examines the government’s drive to tackle construction’s skills shortages
Mace Group has announced a majority investment in Mace Consult from Goldman Sachs Alternatives through a 'carve-out' to become an independent business.
Welcome to the era of Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) - where construction firms are judged not by how well they rank in Google, but by how clearly and consistently they show up in conversations across the digital landscape.